Meclabs – Marketing Experiments Landing Page Optimization Training
$69
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Description
Meclabs – Marketing Experiments Landing Page Optimization Training
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MECLABS has developed the meta-theory of landing page optimization that has been proven to work in thousands of experiments. Taught for 10+ years to thousands of marketers from companies like Google, Cisco, Oracle, Verizon, Vocus and more, this hands-on training course offers you real examples, step-by-step instruction and insights on how you can optimize your landing pages for maximum conversion.
During the course, you’ll learn proven techniques you can immediately implement, including:
1Maximize click-throughs and conversion rates by appealing to motivation and adding value
2Identify negative page elements that hurt conversion rates, such as friction and anxiety
3Link revenue back to specific marketing initiatives with formulas on how to properly measure ROI
An optimized landing page increases the percentage of visitors who become leads and customers. Check out the video below to get an inside look at what you can expect to see in the Landing Page Optimization Course (complete first session):
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A. Product Quality
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